INTRODUCTION
It’s critical to recognize the value of low-cost website traffic. It guarantees participation and ongoing growth in addition to saving you money. The idea behind Budget-Friendly Bliss is to maximize your online presence. It’s all about using frugal budget to achieve great returns on strategic initiatives for the inexpensive website traffic.
To get low-cost website traffic, I will discuss here the following techniques. Paid techniques are very costly, however if we use organic methods, it is cheap.
Budget Friendly techniques for exploring low-cost website traffic
1. ON-PAGE SEO
Once you have researched your Keywords, then it becomes especially important how you use these keywords in various positions of our web pages.
TITLE TAGS – Put your Primary Keyword in the Title Tag (50-60 characters)
Meta Description– Use Primary Keyword in the Meta Description in the starting. (140-150 characters)
Header Tags (H1-H6) – Most important is H1 Tag (20-70 characters) and there should be only one H1, however there can be multiple H2 tags and preferably minimum two H2 tags.
Keyword in URL – You can put keyword in URL e.g., if you have shortlisted your keyword as Coaching center in Delhi and your domain is example.com and then you can put as example.com/Coaching center in Delhi making sure that URL is not too large.
Image Optimization – You can put your Primary Keyword in the most important image and secondary keywords in other images.
Formatted Text – While writing content for our website, make sure that it is formatted text e.g., bold, underlined etc.
Internal Linking – By using internal linking user will go from one page to another page of same website but please make sure that both the pages are relevant to each other otherwise it will be a bad signal to search engine and likely that user will bounce off your webpage.
Content– While writing content on our website, we should put our Primary keyword in the first paragraph and that too in starting. In other paragraphs we can target our secondary keywords.
Above are some important on-page methods by which you can improve your website.
2. Research Keyword Strategy
This is especially important when creating valuable content for your website. You can use free tools e.g., Google Trends, Google Keyword planner, Google auto complete etc. to search your keywords both primary as well as secondary. The secondary keywords are also called LSI (Latent semantic indexing) keywords.
3. Site Loading Time
You need to improve your website loading speed as it will increase the user experience and help to reduce bounce rates.
Image compression, Applying Content Delivery Network (CDN), choosing the right hosting options, enable browser caching are some of key factors.
4. Mobile friendly website
These days more people are using mobiles to access the internet. Therefore, it is particularly important to make your site mobile friendly. By doing so, you will attract customers to your website.
You can check whether your website is mobile friendly or not through Google’s Page Speed Insights tool. By using this tool, you will get suggestions and then you can make the changes accordingly.
4. Content Creation
You need to create quality content regularly for your website which should be relevant to users and search engines.
5. Email Marketing
Prepare an email list and send regular mail to your potential customers about your business updates, promotions, and other valuable content.
While writing them emails, you can also add Call to Action so that you get low-cost website traffic.
6. Include Videos
In addition to text-based content, it is highly recommended that your content should also include videos. These days it is neither difficult nor costly to create videos. It will attract more users and eventually end up in cheap website hits.
7. Listing with Google My Business
Add your website to Google My Business so that it allows you to manage your appearance on Google search and Google Maps. The outcome of this will be the ultimate traffic but do not forget to optimize your listings by filling in all the sections, adding photos and regular updation.
8. Google Search Console and Google Analytics
These are the tools which give you all insights about your website and using these insights you can further optimize your site which in turn will help you to improve your website.
9. Social Media Profiles
Try to create profiles on a maximum number of social media platforms e.g., Facebook, Instagram, LinkedIn, Snap chat, Pinterest etc. Wherever you find a choice, just provide the link to your website along with some catchy briefs. These will act as a traffic source to your website.
10. Influencer Marketing
If you give your products or services for free to someone who has high followers in Instagram for example, and in return that person is recommending your product to his followers and imagine if all those visit your website.
11. Blog on Website
Posting high quality content is mandatory for your site to rank in SERP. Adding a blog takes up only some of your valuable time resulting in low-cost website traffic.
12. Add FAQs Section
If you add FAQs into your web pages, there are high chances that Google will show your answers in the FAQ section of Search Engine Result Page (SERP). In this way you might get a chance for cheap website hits.
13. Arrange Webinars
Webinars can also be the best way to engage customers on your website. Conduct such webinars either on zoom or similar platforms. Send invitations to your targeted audience well in advance.
14. Web Push Notification
Web push Notification is also one of the best techniques to act as traffic source for your website. This tool can send push notifications from your website to already visited users both to their Desktops or mobile devices.
15. Backlinks
Backlinks are our website links with other domains. All search engines love 5.the backlinks are free but at times you may need to spend a little amount for quality back links. There are high chances to get ultimate web traffic as your website will improve in Search Engine Result Pages.
16. Competitors Analysis
In addition to improving your strategy, you must also analyze what other tactics your competitor is using e.g., how many backlinks your competitor is using. You can check analysis with some tools e.g., SEMrush, Uber suggest etc.
Conclusion
In conclusion, Budget-Friendly Bliss is not just a possibility; it’s a strategic reality for website owners. By integrating these low-cost tactics into your online presence, you can experience a surge in website traffic without breaking the bank.Web traffic means how many users visit your website. These visitors may come either through organic or paid method. We can get low-cost website traffic by implementing all the above methods as hardly any big amount is involved. We are just paying for content creation, certain tools and devoting our time.